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Northern Michigan's favorite adult boutique. 7 locations across the U.P. and northern lower — browse inventory online and pick up in-store.
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7 Stores Across Michigan
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Talk of the City
Open4013 Vance Rd
Traverse City, MI 49684
(231) 943-3705“Loved my experience here last night! Tiffany is seriously the coolest and made me feel so comfortable! The stores selection was great and very inclusive. I’ll definitely be returning every chance I get. 💗”
— Lyndsay
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
Mitchell Street News & Video
Open501 N Mitchell St
Cadillac, MI 49601
(231) 779-1640“The staff is always friendly, shelves are stocked with quality products it just has small parking but other than that I would recommend this store if your looking for alternative products.”
— Eric Vanwieren
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
Pleasures 4 U
Open7998 Old State Hwy 72
Williamsburg, MI 49690
(231) 267-9439“I have been in there a few times now. When I go in there it’s usually at night there is a women there behind the counter. She very friendly and always helpful with questions I have to ask, and if she doesn’t know the answer she nicely says sorry I don’t know the answer. She is always stocking the store with new product to stay busy instead of just sitting there and not do anythinf. She always greets me when I walk in. Over all I think the manger should give her a raise or more hours. I have heard nothing but good things about her from other people. The only thing I say that’s even bad is she should get to know some of the product a little better so when customers have questions.”
— Random Matt
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
Northern Pleasures
Open1021 W Washington St #2
Marquette, MI 49855
(906) 225-4094“I love this place! Northern Pleasures is a must visit every time I come to Marquette. A different range of prices, I am alway able to find what I’m looking for. The guy in there was so helpful and knowledgeable. Helped me find the perfect toys in my price range. I really enjoy looking at everything in the store. For all my pleasure needs this is my favorite place.”
— Julia Calo
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
Xpectations
Open4762 US Highway 131
Petoskey, MI 49770
(231) 487-1717“I went in around Christmas and they had festive music playing in the store. Me and the cashier had a good laugh about the irony of that. This store has a lot of selections for male toys, even lifesized masturbators, for really good prices. Most shops I've tried focus on toys for women. I will definitely come back.”
— Liam
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
Sensual Arts
Open615 N Lincoln Rd
Escanaba, MI 49829
(906) 786-9020“Chris, this may not be the place to bring your wife if you feel she is being eyed, insulted, or unsafe. Have they ever had any sexual abuse problems. not that I heard. Some of the most prominent people are some of the most twisted individuals, seeing cops and whatnot is NO SUPRISE. They are what they are. If you don't like that don't visit, but they got there LLC and zoning and everything just like your family business. Don't take heirs”
— rory beauchamp
Mon-Thu: 12pm-9pm | Fri-Sat: 12pm-10pm | Sun: 12pm-8pm
Xpectations Gaylord
Open1249 W Main St
Gaylord, MI 49735
(989) 448-2828“Nice combo adult store / head shop. Good selections, clean, excellent staff. Betty waited on me, she was patient while I looked around, answered all my questions, made sure my purchases were in working order before she checked me out. Will definitely be back.”
— Reed Cripps
Mon-Thu: 10am-10pm | Fri-Sat: 10am-11pm | Sun: 12pm-9pm
What Our Customers Say
Reviews By Location
Talk of the City
Traverse City, MI“Loved my experience here last night! Tiffany is seriously the coolest and made me feel so comfortable! The stores selection was great and very inclusive. I’ll definitely be returning every chance I get. 💗”
Lyndsay
6 months ago
Our Story
About Northern Romance
Northern Romance exists to make intimacy and sexual wellness feel approachable, comfortable, and empowering — whether you're shopping solo or as a couple. With stores across Northern Michigan, we're here so you can find what you're looking for without the awkwardness, pressure, or “back-alley” vibe.
Each location carries its own unique selection, with favorites like lingerie, adult toys, games, and more. We keep the experience boutique-style: friendly help when you want it, space and privacy when you don't.
Traveling Up North? Chances are there's a Northern Romance store nearby. And if you love perks, join our customer loyalty club and start earning points toward money off future purchases.
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